Insights

Clear thinking on AI agents

Practical, sourced articles on AI assistants, AI agents and the rules around them, for businesses in Ireland, across Europe, in the United States and beyond. No hype, and no sales pitch.

Comparison

Which personal AI agent should you use? (Ireland & EU, 2026)

Picks by task, euro prices and a straight answer on whether each of 18 agents works in Ireland, from Muse and Gemini Spark to Lindy and Manus.

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Local businesses

Your Google listing is now your AI profile

Where each AI assistant gets its local answers, the ten listing fields that change them, and a 45-minute tune-up.

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Website owners

AI crawler list 2026: which AI bots to allow in robots.txt

The bots that train AI, power AI search or act for a customer, what blocking each one costs, and a robots.txt you can copy.

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Service businesses

What happens when a customer's AI agent tries to book you

Who can book what and where, the three routes to your diary, what stops an agent, the EU and Irish rules, and what's next.

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EU businesses

The EU AI Act for small businesses: what actually applies

The few rules that touch a small business, the dates after this summer's changes, a six-question check, and what could still change.

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Every business

How to see what ChatGPT & Gemini say about your business

Ask what your customers ask, test fairly, score every answer, trace wrong facts to their source and fix them, in about an hour a month.

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Dental and clinic practices

AI receptionist for dental & clinics: 10 vendor questions

What a patient's call really contains, where it goes, eight things that can go wrong, and ten questions to answer before a pilot.

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